
Wrapping up the #SpongeBoosterOfTheYear social media campaign
At the first “SpongeBooster of the Year” award ceremony on 20 June, the prize went to Planar e.V. a volunteering enterprise based in Marsberg, Germany. Preceding this, a social media campaign on Bluesky, LinkedIn, X and Instagram took place to increase awareness about and celebrate their work in restoring the wetlands of the Diemel River.
A series of posts across these platforms and dedicated coverage on SpongeBoost’s website highlighted the following efforts by the award’s winner:
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raising the waterbody
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rehydrating floodplains
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restoring wetland habitats (which leads to the return of some species)
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refilling old meanders
This promotion was included as part of the prize package for the award along with a field trip to the restored section of the Diemel.